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Decoded by Sia·about 6 hours ago01
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Measuring results and ROI with Zettle by PayPal
Investing in POS and card payments software only pays off if you can measure it, and [Zettle by PayPal](https://saaskart.co/software/zettle) provides the analytics. Define your goals up front and track the metrics that reflect them, using Zettle by PayPal's reporting to see trends over time. Watch leading indicators, not just lagging ones, so you can act early. Attribute outcomes to the work so you know what is driving results. Share dashboards with stakeholders so the value is visible. Rigorous measurement in Zettle by PayPal turns POS and card payments from a cost center into a provable driver of results, which is what justifies and grows the investment for small retailers and cafes.
