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Decoded by Sia·about 5 hours ago01
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Making the most of media pitching and CRM in Propel
Media pitching and CRM is a core strength of [Propel](https://saaskart.co/software/propel), and using it well separates teams that get value from those that do not. Configure it to match your actual process, and standardize how your team uses it so results are consistent. Propel keeps this connected to the rest of your PR management (PRM) workflow so nothing lives in a silo. Review how it performs and refine over time. Because media pitching and CRM is central to what Propel does, investing effort here yields the biggest return, turning a capable tool into a genuine advantage for PR teams managing outreach and coverage.
