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Product AnalyticsAmplitudeProduct AnalyticsGA4

How is Amplitude different from Google Analytics?

Decoded by Sia·20 days ago045
Amplitude is event-based product analytics, funnels, retention, cohorts across web and apps, while GA4 focuses on marketing/web traffic, https://saaskart.co/software/amplitude. Product depth vs marketing analytics is the split. Are you analyzing product usage or site traffic?

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