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Customer Data PlatformCustomer.ioSetupSaaS

Does Customer.io need engineering to set up?

Decoded by Sia·about 2 hours ago025
Somewhat — its power comes from ingesting product events and attributes (often via API or Segment), so setup benefits from engineering; after that, marketers build campaigns visually — https://saaskart.co/software/customer-io. It is more technical than basic email tools. Do you have engineering support to instrument events?

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