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Looker vs Sigma: Which Business Intelligence Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.

Rating
Reviews
0
From
Custom

in Business Intelligence

Rating
Reviews
0
From
Custom

in Business Intelligence

The Short Answer

Looker vs Sigma, in 15 seconds

Choose Looker if…

  • You prefer Looker's approach and ecosystem

Choose Sigma if…

  • You prefer Sigma's approach and ecosystem

Head-to-Head Scorecard

How Looker and Sigma score

It's evenly matched — each leads on 0 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    Looker
    No reviews
    Sigma
    No reviews
  • Review Volume

    Number of verified reviews — a proxy for adoption

    Even
    Looker
    0
    Sigma
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Even
    Looker
    Custom
    Sigma
    Custom
  • Free Access

    Availability of a free plan and/or free trial

    Even
    Looker
    Free trial
    Sigma
    Free trial
  • Integrations

    Number of listed third-party integrations

    Even
    Looker
    10
    Sigma
    10
  • Features

    Number of listed product capabilities

    Even
    Looker
    12
    Sigma
    12
  • AI Features

    Capabilities mentioning AI, automation or ML

    Even
    Looker
    1
    Sigma
    1
  • Security & Compliance

    Number of listed compliance certifications

    Even
    Looker
    4
    Sigma
    4
  • Platforms & Deployment

    Supported platforms and deployment options

    Even
    Looker
    3
    Sigma
    3

Feature Comparison

Looker vs Sigma feature breakdown

Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.

Looker
Sigma
Overview
User rating
Pricing model
Custom quote (platform + seats)
Custom quote (role-based + platform fee)
Starting price
Custom
Custom
Free version
Free trial
Features
Key capabilities
LookML semantic modelingGoverned single source of metricsIn-warehouse queryingDashboards and ExploresSelf-serve explorationEmbedded analytics+6
Spreadsheet-like interfaceLive warehouse queryingExplore billions of rowsPivot tables and formulasDashboards and reportsInput tables and write-back+6
AI features
Gemini AI / NL query
AI-assisted analysis
Integrations & API
Integrations
BigQuerySnowflakeRedshiftGoogle ClouddbtSlack+4
SnowflakeBigQueryDatabricksRedshiftdbtSlack+4
Public API
Platforms
Deployment
CloudSaaS
CloudSaaS
Platforms
Web
Web
Mobile support
Security & Compliance
Compliance
SOC 2ISO 27001GDPRHIPAA
SOC 2ISO 27001GDPRHIPAA
Vendor
Company
Verified
Founded
Headquarters

Pricing Comparison

Looker vs Sigma pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

Looker

Custom to start
StandardCustom
  • LookML semantic layer
  • Dashboards and Explores
  • In-warehouse querying
  • Base users included
EnterpriseCustom
  • Advanced governance and security
  • More users and API volume
  • Advanced admin
  • SLA and support
EmbedCustom
  • Customer-facing embedding
  • White-label analytics
  • Row-level security
  • API-driven data apps

Sigma

Custom to start
ViewCustom
  • View dashboards
  • Interact and filter
  • Drill down
  • Scheduled delivery
ActCustom
  • Input tables and write-back
  • Data apps interaction
  • Workflow actions
  • Live warehouse data
AnalyzeCustom
  • Ad-hoc exploration
  • Pivot and formulas
  • Build from datasets
  • Filters and calculations
BuildCustom
  • Full authoring
  • Data modeling
  • Dashboard creation
  • Governance controls

Total cost of ownership factors

Free planLooker Sigma
Free trial to evaluateLooker Sigma
Transparent published pricingLooker Sigma
Public API (build vs. buy add-ons)Looker Sigma

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

Looker vs Sigma: strengths and trade-offs

Looker

Pros

  • Free trial offered
  • Compliance: SOC 2, ISO 27001, GDPR
  • Public API available

Cons

  • No free plan
  • Pricing is quote-based (less transparent)

Sigma

Pros

  • Free trial offered
  • Compliance: SOC 2, ISO 27001, GDPR
  • Public API available

Cons

  • No free plan
  • Pricing is quote-based (less transparent)

Buyer Fit

Who should use Looker vs Sigma?

Startups

Either

Either keeps early-stage costs lowest with its entry tier.

Small businesses

Either

Either offers the most accessible pricing for lean teams.

Agencies

Either

Either connects to more tools for multi-client workflows.

Enterprises

Either

Either leads on compliance and breadth for complex needs.

Ecommerce

Either

Either integrates with more of the commerce stack.

SaaS companies

Either

Either is the more developer- and automation-friendly choice.

Integration overlap

Shared integrations (7)

BigQuerySnowflakeRedshiftGoogle ClouddbtSlackDatabricks

Only in Looker (3)

Google SheetsPostgreSQLSalesforce

Only in Sigma (3)

FivetranAWSAzure

Keep Exploring

Other alternatives worth considering

Similar business intelligence products buyers compare alongside Looker and Sigma.

Ask SIA which solution fits your business

SIA, Saaskart's AI buying assistant, weighs Looker and Sigma against your team size, budget, integrations and compliance needs — then recommends the right fit and the questions to ask each vendor.

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Looker vs Sigma — Frequently Asked Questions

What is the difference between Looker and Sigma?

Looker and Sigma are both Business Intelligence solutions. Looker is rated 0.0/5 by 0 users, while Sigma is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

Which is better, Looker or Sigma?

Based on user ratings, Looker scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

Which is cheaper, Looker or Sigma?

Both products have custom pricing. We recommend contacting both vendors for a quote tailored to your team size.

Does Looker or Sigma have a free plan?

Neither Looker nor Sigma currently offers a free plan, but Looker provides a free trial.

Can I switch from Looker to Sigma?

Switching between Looker and Sigma is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

Who should use Looker vs Sigma?

Looker is best suited for teams that prioritise enterprise features. Sigma works well for teams needing advanced capabilities.

Our Verdict

The bottom line on Looker vs Sigma

Best Overall

Either

It's a tie balances user satisfaction and proven adoption.

Best for Startups

Either

It's a tie has the friendliest entry point for new teams.

Best for Enterprise

Either

It's a tie leads on compliance and feature breadth.

Best Value

Either

It's a tie delivers the lowest cost to get started.

Best AI Features

Either

Comparable AI capabilities on both sides.

Highest Rated

Either

Both earn equal user ratings.

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