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Auth0 vs Okta: Which Identity Management Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.

Rating
Reviews
0
From
$35/mo

in Identity Management

Leads 3/9
Rating
Reviews
0
From
$6/mo

in Identity Management

The Short Answer

Auth0 vs Okta, in 15 seconds

Choose Auth0 if…

  • You want the lower entry price
  • You need a genuinely free plan

Choose Okta if…

  • You depend on a broad integration ecosystem
  • You need the broader feature set

Head-to-Head Scorecard

How Auth0 and Okta score

Okta leads on 3 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    Auth0
    No reviews
    Okta
    No reviews
  • Review Volume

    Number of verified reviews — a proxy for adoption

    Even
    Auth0
    0
    Okta
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Auth0
    Auth0
    $35/mo
    Okta
    $6/mo
  • Free Access

    Availability of a free plan and/or free trial

    Auth0
    Auth0
    Free plan + trial
    Okta
    Free trial
  • Integrations

    Number of listed third-party integrations

    Okta
    Auth0
    8
    Okta
    10
  • Features

    Number of listed product capabilities

    Okta
    Auth0
    11
    Okta
    12
  • AI Features

    Capabilities mentioning AI, automation or ML

    Even
    Auth0
    Okta
  • Security & Compliance

    Number of listed compliance certifications

    Even
    Auth0
    5
    Okta
    5
  • Platforms & Deployment

    Supported platforms and deployment options

    Okta
    Auth0
    3
    Okta
    5

Feature Comparison

Auth0 vs Okta feature breakdown

Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.

Auth0
Okta
Overview
User rating
Pricing model
Based on MAUs, per month
Per user, subscription (à la carte)
Starting price
$35/mo
$6/mo
Free version
Free trial
Features
Key capabilities
Universal loginSocial & enterprise SSOPasswordless & passkeysMulti-factor authentication (MFA)Adaptive & attack protectionRole-based access control+5
Single sign-on (SSO)Adaptive multi-factor authenticationUniversal directoryLifecycle management (provisioning)Passwordless authenticationIdentity governance (access reviews)+6
AI features
Integrations & API
Integrations
OktaGoogleMicrosoft Entra IDSAMLSalesforceStripe+2
Microsoft 365Google WorkspaceSalesforceSlackAWSWorkday+4
Public API
Platforms
Deployment
CloudSelf-Hosted
CloudSaaS
Platforms
Web
WebiOSAndroid
Mobile support
Security & Compliance
Compliance
SOC 2 Type IIISO 27001GDPRHIPAAPCI DSS
SOC 2ISO 27001GDPRHIPAAFedRAMP
Vendor
Company
Verified
Founded
2013
Headquarters
Bellevue, Washington, USA

Pricing Comparison

Auth0 vs Okta pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

Auth0

$35/mo to start
FreeFree
  • Up to 25,000 MAUs
  • Unlimited logins
  • Social connections
  • Passwordless
B2C Essentials$35/month
  • MFA & attack protection
  • Custom domains
  • Role-based access
  • More social connections
B2C Professional$240/month
  • Everything in Essentials
  • Enhanced MFA
  • Advanced attack protection
  • More admins
B2B Essentials$150/month
  • B2B organizations
  • Enterprise SSO connections
  • Team management
  • Multi-tenant support
EnterpriseCustom
  • Custom MAU volume
  • Advanced security & compliance
  • 99.99% SLA
  • Private deployment options

Okta

$6/mo to start
Single Sign-On$6/month
  • SSO to thousands of apps
  • Integration network (OIN)
  • Basic policies
  • Self-service password reset
Adaptive MFA$6/month
  • Multiple factors
  • Adaptive/risk-based policies
  • Passwordless options
  • Device context
Universal Directory$2/month
  • Consolidated directory
  • Custom attributes
  • Group management
  • Directory integrations
Identity GovernanceCustom
  • Access requests
  • Access certifications
  • Separation of duties
  • Lifecycle automation

Total cost of ownership factors

Free planAuth0 Okta
Free trial to evaluateAuth0 Okta
Transparent published pricingAuth0 Okta
Public API (build vs. buy add-ons)Auth0 Okta

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

Auth0 vs Okta: strengths and trade-offs

Auth0

Pros

  • Free plan available
  • Free trial offered
  • Compliance: SOC 2 Type II, ISO 27001, GDPR
  • Public API available

Cons

  • Higher starting price ($35/mo)
  • Fewer native integrations than the alternative

Okta

Pros

  • Free trial offered
  • Lower starting price ($6/mo)
  • Broad integration ecosystem (10)
  • Compliance: SOC 2, ISO 27001, GDPR
  • Public API available

Cons

  • No free plan

Buyer Fit

Who should use Auth0 vs Okta?

Startups

Auth0

Auth0 keeps early-stage costs lowest with its entry tier.

Small businesses

Auth0

Auth0 offers the most accessible pricing for lean teams.

Agencies

Okta

Okta connects to more tools for multi-client workflows.

Enterprises

Okta

Okta leads on compliance and breadth for complex needs.

Ecommerce

Okta

Okta integrates with more of the commerce stack.

SaaS companies

Okta

Okta is the more developer- and automation-friendly choice.

Integration overlap

Shared integrations (2)

SalesforceSlack

Only in Auth0 (6)

OktaGoogleMicrosoft Entra IDSAMLStripeTwilio

Only in Okta (8)

Microsoft 365Google WorkspaceAWSWorkdayZoomServiceNowGitHubBox

Keep Exploring

Other alternatives worth considering

Similar identity management products buyers compare alongside Auth0 and Okta.

Ask SIA which solution fits your business

SIA, Saaskart's AI buying assistant, weighs Auth0 and Okta against your team size, budget, integrations and compliance needs — then recommends the right fit and the questions to ask each vendor.

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Auth0 vs Okta — Frequently Asked Questions

What is the difference between Auth0 and Okta?

Auth0 and Okta are both Identity Management solutions. Auth0 is rated 0.0/5 by 0 users, while Okta is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

Which is better, Auth0 or Okta?

Based on user ratings, Auth0 scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

Which is cheaper, Auth0 or Okta?

Okta is the more affordable option, starting at $6/month.

Does Auth0 or Okta have a free plan?

Auth0 offers a free plan. Okta does not have a free tier but does offer a free trial.

Can I switch from Auth0 to Okta?

Switching between Auth0 and Okta is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

Who should use Auth0 vs Okta?

Auth0 is best suited for teams that prioritise enterprise features. Okta works well for budget-conscious buyers.

Our Verdict

The bottom line on Auth0 vs Okta

Best Overall

Either

It's a tie balances user satisfaction and proven adoption.

Best for Startups

Auth0

Auth0 has the friendliest entry point for new teams.

Best for Enterprise

Okta

Okta leads on compliance and feature breadth.

Best Value

Auth0

Auth0 delivers the lowest cost to get started.

Best AI Features

Either

Comparable AI capabilities on both sides.

Highest Rated

Either

Both earn equal user ratings.

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