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AppFolio vs Entrata: Which Real Estate Software Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.

Leads 2/9
Rating
Reviews
0
From
$1/mo

in Real Estate Software

Rating
Reviews
0
From
Custom

in Real Estate Software

The Short Answer

AppFolio vs Entrata, in 15 seconds

Choose AppFolio if…

  • You want the lower entry price
  • You need the broader feature set

Choose Entrata if…

  • You prefer Entrata's approach and ecosystem

Head-to-Head Scorecard

How AppFolio and Entrata score

AppFolio leads on 2 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    AppFolio
    No reviews
    Entrata
    No reviews
  • Review Volume

    Number of verified reviews — a proxy for adoption

    Even
    AppFolio
    0
    Entrata
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    AppFolio
    AppFolio
    $1/mo
    Entrata
    Custom
  • Free Access

    Availability of a free plan and/or free trial

    Even
    AppFolio
    Paid only
    Entrata
    Paid only
  • Integrations

    Number of listed third-party integrations

    Even
    AppFolio
    6
    Entrata
    6
  • Features

    Number of listed product capabilities

    AppFolio
    AppFolio
    6
    Entrata
    0
  • AI Features

    Capabilities mentioning AI, automation or ML

    Even
    AppFolio
    Entrata
  • Security & Compliance

    Number of listed compliance certifications

    Even
    AppFolio
    2
    Entrata
    2
  • Platforms & Deployment

    Supported platforms and deployment options

    Entrata
    AppFolio
    4
    Entrata
    6

Feature Comparison

AppFolio vs Entrata feature breakdown

Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.

AppFolio
Entrata
Overview
User rating
Pricing model
SUBSCRIPTION
PAID
Starting price
$1/mo
Custom
Free version
Free trial
Features
Key capabilities
Property accountingOnline leasing & applicationsOnline rent paymentsMaintenance managementMarketing & listingsOwner & tenant portals
AI features
Integrations & API
Integrations
QuickBooksPlaidZillowApartments.comHappyCoButterflyMX
YardiQuickBooksSalesforcePlaidStripeDocuSign
Public API
Platforms
Deployment
Cloud
CloudSaaS
Platforms
WebiOSAndroid
WebiOSAndroidAPI
Mobile support
Security & Compliance
Compliance
SOC 2 Type IIGDPR
SOC 2PCI DSS
Vendor
Company
Verified
Founded
2006
2003
Headquarters
Santa Barbara, California, USA
Lehi, Utah, United States

Pricing Comparison

AppFolio vs Entrata pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

AppFolio

$1/mo to start
Core$1/month
  • Accounting & reporting
  • Online leasing & payments
  • Maintenance requests
  • Owner & tenant portals
Plus$3/month
  • Everything in Core
  • Advanced reporting
  • Customizable workflows
  • Performance insights
Max$5/month
  • Everything in Plus
  • Database export
  • Priority support
  • Advanced configuration

Entrata

Custom to start
CoreCustom
  • Leasing
  • Single login
  • Marketing
  • Property accounting
PlatformCustom
  • Dedicated support
  • Open API integrations
  • Resident services
  • Everything in Core

Total cost of ownership factors

Free planAppFolio Entrata
Free trial to evaluateAppFolio Entrata
Transparent published pricingAppFolio Entrata
Public API (build vs. buy add-ons)AppFolio Entrata

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

AppFolio vs Entrata: strengths and trade-offs

AppFolio

Pros

  • Compliance: SOC 2 Type II, GDPR
  • Public API available

Cons

  • No free plan
  • No free trial

Entrata

Pros

  • Compliance: SOC 2, PCI DSS
  • Public API available

Cons

  • No free plan
  • No free trial
  • Pricing is quote-based (less transparent)

Buyer Fit

Who should use AppFolio vs Entrata?

Startups

AppFolio

AppFolio keeps early-stage costs lowest with its entry tier.

Small businesses

AppFolio

AppFolio offers the most accessible pricing for lean teams.

Agencies

AppFolio

AppFolio connects to more tools for multi-client workflows.

Enterprises

AppFolio

AppFolio leads on compliance and breadth for complex needs.

Ecommerce

Either

Either integrates with more of the commerce stack.

SaaS companies

AppFolio

AppFolio is the more developer- and automation-friendly choice.

Integration overlap

Shared integrations (2)

QuickBooksPlaid

Only in AppFolio (4)

ZillowApartments.comHappyCoButterflyMX

Only in Entrata (4)

YardiSalesforceStripeDocuSign

Keep Exploring

Other alternatives worth considering

Similar real estate software products buyers compare alongside AppFolio and Entrata.

Ask SIA which solution fits your business

SIA, Saaskart's AI buying assistant, weighs AppFolio and Entrata against your team size, budget, integrations and compliance needs — then recommends the right fit and the questions to ask each vendor.

Get a personalised recommendation

AppFolio vs Entrata — Frequently Asked Questions

What is the difference between AppFolio and Entrata?

AppFolio and Entrata are both Real Estate Software solutions. AppFolio is rated 0.0/5 by 0 users, while Entrata is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

Which is better, AppFolio or Entrata?

Based on user ratings, AppFolio scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

Which is cheaper, AppFolio or Entrata?

Both products have custom pricing. We recommend contacting both vendors for a quote tailored to your team size.

Does AppFolio or Entrata have a free plan?

Neither AppFolio nor Entrata currently offers a free plan, but both offer paid plans with various tiers.

Can I switch from AppFolio to Entrata?

Switching between AppFolio and Entrata is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

Who should use AppFolio vs Entrata?

AppFolio is best suited for teams that prioritise enterprise features. Entrata works well for teams needing advanced capabilities.

Our Verdict

The bottom line on AppFolio vs Entrata

Best Overall

Either

It's a tie balances user satisfaction and proven adoption.

Best for Startups

AppFolio

AppFolio has the friendliest entry point for new teams.

Best for Enterprise

AppFolio

AppFolio leads on compliance and feature breadth.

Best Value

AppFolio

AppFolio delivers the lowest cost to get started.

Best AI Features

Either

Comparable AI capabilities on both sides.

Highest Rated

Either

Both earn equal user ratings.

Ready to decide between AppFolio and Entrata?

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