Skip to main content

Agencyanalytics vs Fathom Analytics: Which Marketing Analytics Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.

Rating
Reviews
0
From
$20/mo
Rating
Reviews
0
From
$15/mo

in Marketing Analytics

The Short Answer

Agencyanalytics vs Fathom Analytics, in 15 seconds

Choose Agencyanalytics if…

  • You want deeper AI and automation features

Choose Fathom Analytics if…

  • You want the lower entry price

Head-to-Head Scorecard

How Agencyanalytics and Fathom Analytics score

It's evenly matched — each leads on 1 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    Agencyanalytics
    No reviews
    Fathom
    No reviews
  • Review Volume

    Number of verified reviews — a proxy for adoption

    Even
    Agencyanalytics
    0
    Fathom
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Fathom Analytics
    Agencyanalytics
    $20/mo
    Fathom
    $15/mo
  • Free Access

    Availability of a free plan and/or free trial

    Even
    Agencyanalytics
    Free trial
    Fathom
    Free trial
  • Integrations

    Number of listed third-party integrations

    Even
    Agencyanalytics
    6
    Fathom
    6
  • Features

    Number of listed product capabilities

    Even
    Agencyanalytics
    6
    Fathom
    6
  • AI Features

    Capabilities mentioning AI, automation or ML

    Agencyanalytics
    Agencyanalytics
    2
    Fathom
  • Security & Compliance

    Number of listed compliance certifications

    Even
    Agencyanalytics
    2
    Fathom
    2
  • Platforms & Deployment

    Supported platforms and deployment options

    Even
    Agencyanalytics
    3
    Fathom
    3

Feature Comparison

Agencyanalytics vs Fathom Analytics feature breakdown

Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.

Agencyanalytics
Fathom Analytics
Overview
User rating
Pricing model
SUBSCRIPTION
SUBSCRIPTION
Starting price
$20/mo
$15/mo
Free version
Free trial
Features
Key capabilities
Automated client reportingCustom dashboards85+ integrationsWhite-label brandingGoal tracking & alertsAI insights
Privacy-first web analyticsCookieless trackingSingle-dashboard metricsGoal trackingEmail reportsLightweight script
AI features
Automated client reportingAI insights
Integrations & API
Integrations
Google AnalyticsGoogle BigQueryGoogle SheetsMySQLAmazon RedshiftGoogle Ads
WordPressWebflowGhostSquarespaceZapierSlack
Public API
Platforms
Deployment
Cloud
Cloud
Platforms
WebAPI
WebAPI
Mobile support
Security & Compliance
Compliance
SOC 2 Type IIGDPR
GDPRCCPA
Vendor
Company
Verified
Founded
2010
2018
Headquarters
Toronto, Ontario, Canada
Vancouver Island, Canada

Pricing Comparison

Agencyanalytics vs Fathom Analytics pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

Agencyanalytics

$20/mo to start
Core$20/month
  • Unlimited reports & dashboards
  • 85+ integrations
  • White-label & client portal
  • API access
EnterpriseCustom
  • Everything in Core
  • Priority support
  • Continuous team training
  • Custom solutions

Fathom Analytics

$15/mo to start
Starter$15/month
  • Up to 100k page views
  • Unlimited websites
  • Cookieless tracking
  • Email reports
Growth$54/month
  • Higher page view limits
  • Unlimited sites & team
  • API access
  • Priority support
EnterpriseCustom
  • Custom page view limits
  • SLA
  • Advanced support
  • Custom features

Total cost of ownership factors

Free planAgencyanalytics Fathom
Free trial to evaluateAgencyanalytics Fathom
Transparent published pricingAgencyanalytics Fathom
Public API (build vs. buy add-ons)Agencyanalytics Fathom

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

Agencyanalytics vs Fathom Analytics: strengths and trade-offs

Agencyanalytics

Pros

  • Free trial offered
  • Compliance: SOC 2 Type II, GDPR
  • Stronger AI / automation features
  • Public API available

Cons

  • No free plan
  • Higher starting price ($20/mo)

Fathom Analytics

Pros

  • Free trial offered
  • Lower starting price ($15/mo)
  • Compliance: GDPR, CCPA
  • Public API available

Cons

  • No free plan

Buyer Fit

Who should use Agencyanalytics vs Fathom Analytics?

Startups

Fathom Analytics

Fathom Analytics keeps early-stage costs lowest with its entry tier.

Small businesses

Fathom Analytics

Fathom Analytics offers the most accessible pricing for lean teams.

Agencies

Either

Either connects to more tools for multi-client workflows.

Enterprises

Either

Either leads on compliance and breadth for complex needs.

Ecommerce

Agencyanalytics

Agencyanalytics integrates with more of the commerce stack.

SaaS companies

Agencyanalytics

Agencyanalytics is the more developer- and automation-friendly choice.

Integration overlap

Only in Agencyanalytics (6)

Google AnalyticsGoogle BigQueryGoogle SheetsMySQLAmazon RedshiftGoogle Ads

Only in Fathom Analytics (6)

WordPressWebflowGhostSquarespaceZapierSlack

Ask SIA which solution fits your business

SIA, Saaskart's AI buying assistant, weighs Agencyanalytics and Fathom Analytics against your team size, budget, integrations and compliance needs — then recommends the right fit and the questions to ask each vendor.

Get a personalised recommendation

Agencyanalytics vs Fathom Analytics — Frequently Asked Questions

What is the difference between Agencyanalytics and Fathom Analytics?

Agencyanalytics and Fathom Analytics are both software solutions. Agencyanalytics is rated 0.0/5 by 0 users, while Fathom Analytics is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

Which is better, Agencyanalytics or Fathom Analytics?

Based on user ratings, Agencyanalytics scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

Which is cheaper, Agencyanalytics or Fathom Analytics?

Fathom Analytics is the more affordable option, starting at $15/month.

Does Agencyanalytics or Fathom Analytics have a free plan?

Neither Agencyanalytics nor Fathom Analytics currently offers a free plan, but Agencyanalytics provides a free trial.

Can I switch from Agencyanalytics to Fathom Analytics?

Switching between Agencyanalytics and Fathom Analytics is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

Who should use Agencyanalytics vs Fathom Analytics?

Agencyanalytics is best suited for teams that prioritise enterprise features. Fathom Analytics works well for budget-conscious buyers.

Our Verdict

The bottom line on Agencyanalytics vs Fathom Analytics

Best Overall

Either

It's a tie balances user satisfaction and proven adoption.

Best for Startups

Fathom Analytics

Fathom Analytics has the friendliest entry point for new teams.

Best for Enterprise

Either

It's a tie leads on compliance and feature breadth.

Best Value

Fathom Analytics

Fathom Analytics delivers the lowest cost to get started.

Best AI Features

Agencyanalytics

Agencyanalytics ships more AI and automation.

Highest Rated

Either

Both earn equal user ratings.

Ready to decide between Agencyanalytics and Fathom Analytics?

Get a recommendation

Not sure which to choose?

Tell us your requirements and our advisors will help you compare and shortlist the best-fit options — free and unbiased.

  • A real human, fast

    Someone on our team replies within one business day — no bots, no ticket queue.

  • Routed to the right team

    Buying, selling, partnering, or investing — you reach the people who can actually help.

  • Independent & unbiased

    No pushy sales. Just honest guidance grounded in the ecosystem.

  • Tailored to your context

    Tell us what you need and we shape the next steps around it.

Replies within 1 business day No spam, ever Free to reach out
  1. 1You
  2. 2Details
  3. 3Contact

Who are you? Pick the option that fits best.