Keyhole

What is Keyhole?

Keyhole is a social media listening and analytics platform that is now available within Muck Rack, combining social monitoring with media and PR intelligence.

Key capabilities of Keyhole

• Social listening: Monitor conversations about brands, competitors and trends.
• Social media analytics: Track account performance and audience engagement.
• Historical insights: Access past social data to inform strategy.
• PR intelligence: Combined with Muck Rack media monitoring.

How Keyhole works

Users define topics, brands or accounts to monitor, and the platform collects social conversations and engagement data into analytics views and historical records. The homepage says Keyhole functionality is now part of Muck Rack, pairing social data with media intelligence for communications teams.

Who uses Keyhole?

Brand, marketing and communications teams. The vendor says over 100,000 users, including Google, Spotify, L'Oreal and WWF.

Keyhole pricing

Pricing is not shown on the homepage, which points to a pricing page and demo booking. Since the move into Muck Rack, packaging may follow Muck Rack plans.

Keyhole alternatives

Dash Hudson focuses on social media management and analytics, Publer is a scheduling tool, and Taplio and PostNitro target LinkedIn and carousel creation.