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Heatmaps, session replay and surveys with Sense AI insights
Updated
Hotjar is a website behavior analytics tool, now part of Contentsquare, that combines heatmaps, session replay and surveys to show how visitors use a site. Its Sense AI layer summarizes heatmaps and recordings and answers questions about the data in plain language.
You add the tracking script to a site, and Hotjar records sessions and aggregates clicks, scrolls and attention into heatmaps. Sense AI then summarizes what it found and lets you query the data in natural language. An LLM Connect (MCP) feature lets ChatGPT, Claude and Copilot query your data directly.
Product, UX, marketing and conversion teams that want to see where visitors struggle without engineering help.
The free plan includes 200,000 sessions per month, heatmaps, session replay, error monitoring and up to 100 survey responses per month, with no credit card required. Paid plan prices were not shown on the page reviewed.
Tableau Agent, Copilot in Power BI, Qlik Answers and Tellius are business intelligence assistants for analyzing data you already have, while Hotjar captures on-site behavior itself.
Pricing Model
FREEMIUM
Starting Price
$0/mo
Free Options
Free version
| Feature | Free | Paid plans |
|---|---|---|
| 200,000 sessions per month | , | |
| Heatmaps, session replay, error monitoring | , | |
| Up to 100 survey responses per month | , | |
| 10+ integrations | , | |
| See vendor pricing page | , |
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Compliance Standards
SOC 2 Type II
EnterpriseISO 27001
EnterpriseGDPR Compliant
GlobalHIPAA
HealthcarePCI DSS
FinanceCCPA
PrivacyFedRAMP
GovernmentCSA STAR
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